Do You have a Quality Website?

Excellent SEOmoz Whiteboard Friday Video

Recently Google updated their algorithm, dubbed Panda, which is supposed to downgrade the rankings for low quality websites and web pages. Were you affected? Want to avoid the next Panda update and improve your website’s quality?

SEOmoz has released a Whiteboard Friday video offering a short list of questions every webmaster should consider when developing or redeveloping their website. Don’t want to watch the video? Skip down the page to see the questions you should be asking.

Choose an average page that would represent your website and answer with either YES, NO, or DON’T KNOW

Web Page Level Questions:

• Would you trust the information presented here?
• Is this article written by an expert?
• Does this article have obvious errors?
• Does this article provide original content or information?
• Does this article contain insightful analysis?
• Would you consider bookmarking this page?
• Are there excessive advertisements on this page?
• Would you expect to see this article in print?

Domain Level Questions:

• Would you give this site your credit card details?
• Would you trust “Medical” information from this site? (This question is mostly about trust. You can swap medical for something more relevant to your site.)
• Would you recognize this site as an authority?