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I’ve been running my blog for a while now and was looking for a way to spice it up a bit and add some personality; something that would help connect us to the readers on a more personal level. Since I am not the only one who writes articles for my blog I decided to […]
These days anyone that knows how to create a Facebook, Twitter, and Linkedin account proclaimed themselves social media “experts”. On some level, this may be true. Being a “Social media expert” is like being an “Internet expert”. It’s just way too broad! Therefore, it’s meaningless. Social networking has completely changed how brands interact with people. […]
As a follow-up to my blog posts on Groupon I thought it would be helpful to hear from some local businesses that have used Groupon and other social coupon websites. Let’s find out about their experiences. Summer Bikes Offer: $17 for a Weekend or Full-Week Rental (worth $35) from Summer Bikes Ad: Summer Bikes rents […]
A long long time ago (in Internet terms), if you wanted to be found on the Internet you just needed a website. Well, those days have passed. Today, if you want to be found on the Internet, you need a website and it needs to be optimized. You need SEO (Search Engine Optimization), SEM (Search […]
Groupon is advertising. If you don’t need or believe in advertising, there is no reason to look at this. It costs money. Instead of writing a check for an ad, you are choosing to lose money on sales. This can drive someone tracking profit margins crazy. And what if the coupon customers don’t spend more […]
If you are having trouble understanding what all the buzz is about Groupon and what it is think of it this way: “Group Coupon”. Their name explains it all and because of this social coupon craze Forbes has called Groupon the fastest-growing Internet company ever. Like Facebook, Twitter, and Foursquare, Groupon is the most prominent […]
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